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Joint Ventures - A tool for growth in the economic downturn
KPMG recently cooperated with IESE Business School in Spain on research to explore joint ventures in greater depth. IESE surveyed more than 100 CEOs, CFOs and senior executives across major industry sectors, throughout the world, about their experiences during the last five years, and including their plans for the future. The results reveal some fascinating insights.
- High success rates: 52 percent of respondents believed their recent joint ventures have delivered everything expected of them, if not more - Joint ventures are on the rise: 65 percent felt positive about their future joint venture activity with 50 percent expecting to make more use of joint ventures in the near future - Trust is an issue: success rates are significant higher for joint ventures formed out of an already existing relationship - Entering new markets is the most popular motivation for a joint venture - More than 40 percent cited a desire to reduce costs by entering into a joint venture.
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